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This campaign is about body positivity.

A campaign dedicated to women and men of all sizes and color.

 

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“There is nothing more rare, nor more beautiful, than a woman being unapologetically herself; comfortable in her perfect imperfection. To me, that is the true essence of beauty.”
Steve Maraboli

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“You are imperfect, permanently and inevitably flawed. And you are beautiful.”
Amy Bloom

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Show us what’s yours by sharing your own images of yourself and telling us what makes you  proud
of your body by using the hashtag #becauseitsMYbody and tagging @bcauseitsmybody!

 

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